Paid-ads management for Meta and Google Ads.
Mag drafts the creative. Picks the audience. Tunes the bids. You get tap-sized approvals every morning — and your weekends back.
connect in 5 minutes. cancel any time.
Somehow you’re now writing ad copy at 11pm, A/B testing button colors on Facebook, and refreshing Meta Ads Manager to see if today’s campaign worked. This isn’t the job. The job is building. Marketing got in the way.
Every founder we talk to has the same three options and hates all of them:
Boutique performance agencies want thousands a month before they touch a single campaign. A junior account manager learns your product on your dime. You sign a 6-month minimum. You hate it by month 2.
Recruiting takes weeks. Onboarding takes weeks. Salary takes runway. By the time they’re ramped you’re 4 months in. And the senior marketers you actually want don’t join a 5-person startup.
You can. You’ll be okay at it. But every hour in Ads Manager is an hour not shipping. Your weekend is gone. Your morning is gone. And you still don’t know if the new creative is working.
So we built a fourth option — the one we wish existed when we were running ads.
You don’t manage Mag like a contractor. You connect, brief, and step away. Mag runs in the background and reports back daily.
Plug in your ad accounts (Meta and Google Ads). Drop one line of JS on your site so Mag can read the funnel firsthand. Point her at your URL — she scrapes your pricing, testimonials, and copy on her own. No kickoff call required.
Tell Mag who you sell to and what “good” looks like for your business. One paragraph. Or just point Mag at a competitor’s site and say “this kind of customer.”
Mag generates ad creative, builds audiences, and ships campaigns across platforms. You approve every batch in one tap before anything goes live.
Mag tunes bids, kills losers, hunts winners. You read a short daily dispatch over coffee. Take over any campaign whenever you want — Mag will adapt.
No dashboards to babysit. No SQL to write. No Looker Studio to set up. Mag posts cards to your home feed whenever she has something for you — what changed, what worked, what’s next.
When something genuinely needs a tap, she also pings your inbox or Slack. Most days you read one card, hit approve, and move on.
morning —
spent $84 yesterday. acquired 7. one of them looks like the kind of customer you keep.
— mag
Six things a senior performance marketer does for you, but in software. Mag drafts, investigates, follows up, and writes the prompts to ship the fixes — you stay in the loop without doing the legwork.
Mag drafts concepts, writes ad copy, and generates static images grounded in your brand kit and your site. You approve every concept before it ships, and she gives you variants to iterate.
Ask her anything about your funnel. She investigates your analytics live — pulling event counts, cohorts, and trends in real time — and tells you what's actually happening, with the tool calls visible so you can audit her work.
When Mag asks you to ship something — instrument an event, fix a step in the funnel, swap a hook — she remembers. The moment your analytics shows the change landed, she closes the loop and celebrates. No nagging spreadsheet.
Drop one line of JS on your site. Mag watches your funnel events firsthand — landing clicks, signups, paid conversions, whatever you instrument — and tells you what's actually broken, not just what platforms claim.
When Mag prescribes a code change — instrument an event, add a utm catch, fix a tracker — she writes the prompt for it. One click to copy. Paste into Claude Code, Cursor, or your tool of choice. Ship in minutes, not days.
Mag posts cards to your home feed whenever she notices, drafts, or asks for something. Most mornings it's a card or two. She'll also ping you in Slack or email when something genuinely needs a tap.
Mag watches what’s working in your ads, what your funnel does, and which of her drafts you accept or kill. Once a week she proposes small edits to how she sees your brand — your positioning, your ICP’s pains, the words she leans on. You approve. The next batch of drafts reads tighter.
Drops in your feed Monday mornings. shipping next
The cold version of Mag is generic. The Mag who’s read your numbers for six weeks is the one you keep.
the “weekends back” angle is outperforming “save money” 3:1 on click-through. you’ve approved 8 of the last 11 ad drafts that leaned on time-poverty. promoting it.
Most ad platforms make money when you spend more. Mag doesn’t. Here’s what that means for how Mag actually behaves.
Mag will always propose the cheapest experiment that produces a real signal. We’d rather take 3 weeks to find the right audience than burn $10k chasing a hunch in 5 days.
You set a daily and total cap. Mag works within both. We ask before any single decision that would spend more than a threshold you pick (default $50). No surprise invoices.
Mag’s dispatches lead with what we killed and why — not just what’s winning. Negative results compound faster than positive ones. We don’t hide the bodies.
magig is opinionated, which means it’s not for everyone. We’d rather tell you upfront than waste your slot.
| magig | Agency | In-house marketer | Doing it yourself | |
|---|---|---|---|---|
| Monthly cost | Small fee + capped % of spend | $5k–$15k retainer | $80k–$160k salary | $0 + your weekends |
| Time to launch | Days | 2–6 weeks | 3+ months to ramp | Depends on you |
| Watches campaigns daily | Yes — hourly | Maybe | Yes | If you have time |
| Ad accounts live in | Your accounts | Theirs (usually) | Yours | Yours |
| Switching cost | Cancel any time | 6-month contract | Painful | n/a |
| Surprise invoices | No — capped | Sometimes | No | No |
↘ rough industry ranges · your numbers may differ
You built the MVP. Mag finds the people who’ll use it. Connect Instagram and Google Ads, and Mag goes to work — no agency retainer, no paid-ads-bro course, no $500-burned-figuring-it-out.
cheaper than a single agency consultation. a growth hire costs $4–8k/mo.
ready when you are.